Tiger Woods Adds First Sponsor Since Scandal

Tiger Woods has been hired as a pitchman for a Japanese heat rub used to relieve muscle and joint pain.

“Kowa Company Ltd. is pleased to announce the use of Tiger Woods as the image character of Antiphlogistic Analgetic Vantelin Kowa series,” the Nagoya-based company said in a press release.

The TV commercial with Woods will debut nationally in Japan from mid-July.

Woods has not played since May 12, when he withdrew after nine holes from The Players Championship with knee and Achilles injuries. He said on Tuesday he had no planned timetable for his return, and it would only be when he was 100 percent.

It isn’t the first time Woods has promoted products in Japan. He also appeared in TV commercials for canned iced coffee in the late 90s.

First the global recession slowed sports sponsorships and then the well-documented scandal after Woods’ November 2009 car accident kept potential partners at bay. Sponsors including Accenture, AT&T, Gillette and PepsiCo bailed out on Woods costing him an estimated $35 million in annual income.

Source




Comments:

Post new comment

The content of this field is kept private and will not be shown publicly.
CAPTCHA
This question is for testing whether you are a human visitor and to prevent automated spam submissions.
Image CAPTCHA
Enter the characters shown in the image. Ignore spaces and be careful about upper and lower case.
To prevent automated spam submissions leave this field empty.
 

Register Today

Registration is FREE. Registered Members get their own personal profile pages, blog pages, photogalleries, access to advanced community features, and much more.

Become a registered Asiance Member today!

User login

To prevent automated spam submissions leave this field empty.

Asiance Magazine


ASIANCE, LLC
Interested in sending something to Asiance? Please drop us a line at mail@asiancemagazine.com


Copyright 2010 AsianceMagazine.com · Terms · Privacy · All Rights Reserved.